E-Business @ Print: Internet-Based Services and Processes by Anne König PDF

By Anne König

ISBN-10: 3540235612

ISBN-13: 9783540235613

ISBN-10: 3540275290

ISBN-13: 9783540275299

The net has spread out interesting new possibilities for print media businesses, permitting info to be processed for either paper and on-line output. It additionally deals new percentages for print media businesses to paintings more and more heavily with clients and creation partners.

The writer presents a complete assessment of the hot prone which are now to be had and the recent tactics that the web permits. The reader is systematically guided in the course of the a number of professional phrases, and various examples are used to demonstrate attainable functions, e.g. on-line enhancing platforms, Web-based undertaking administration instruments and on-line monitoring of print jobs.

The topic is tested from diversified views – from the element of the corporate utilizing e-business to enhance its personal strategies, and from the perspective of the print media merchant delivering his shoppers e-business companies and utilizing those within the construction approach. The e-book hence bargains useful aid while figuring out which purposes promise to convey the best profit for the reader’s particular situations. it's for this reason a vital reference paintings for selection makers in all company environments.

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Extra info for E-Business @ Print: Internet-Based Services and Processes

Sample text

The area of application for the PDF format has grown enormously and, as PDF expert Stefan Jaeggi writes from the perspective of the print media industry: “PDF can do too much”. New possibilities for using PDF, such as digital signatures, correction notes in the form of “digital post-its” and various form options have made it necessary to further reduce the possibilities of the PDF format for the technical workflow in the print industry. This is where PDF/X-3 comes in. The designation PDF/X-3 is a reference to ISO standard 15930-3 governing “Definition of digital print originals on the basis of PDF”.

Dealing with customer queries about the order status) can yield time savings of up to 50% (cf. Table 2). The time saved, according to the IRD, is 11 hours per week. This equates to almost 25% of total working time. 2 Process Efficiency Through Self-service – The Self-directed Customer Table 2 Potential savings in hours per week achievable by in-house sales staff thanks to e-business applications, according to IRD study 2003 ■ ■ ■ 37 Support during implementation External customer support Quotations/orders, contacts Costing and generating quotations Figure 22 Activities of inhouse sales staff.

The media database includes photographs that they can use to customize advertisements or sales brochures. The aim of the IPAC – Interactive Print Advertising Center – online ordering system project was to give the dealers the means to customize, manage and order templates complying with the design guidelines. Prior to the advent of the IPAC, dealers would frequently create advertisements for local newspapers and the like by cutting and pasting ads together themselves, often using an old Opel logo.

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E-Business @ Print: Internet-Based Services and Processes by Anne König


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